We built an interactive 3D product explorer that transformed how Vertex Labs presents their AI chip technology to investors and enterprise clients.
Vertex needed to showcase their next-gen AI chips in a way that conveyed cutting-edge technology. Their existing site was a generic WordPress template that didn't match their $50M valuation. Investors and enterprise buyers were bouncing in under 30 seconds, never understanding what Vertex actually built.
Built an interactive 3D product explorer using Three.js with custom GLSL shaders. A scroll-driven narrative guides visitors through the chip architecture layer by layer. Each interaction reveals performance specs with cinematic animations. WebGL performance was optimized to maintain 60fps on mobile devices.
Average session time jumped from 28 seconds to 4 minutes 12 seconds. Demo requests surged 62%. The site became a talking point in board meetings and investor calls, directly contributing to a $12M Series B close. Bounce rate dropped from 78% to 34%.
Click the layer tabs to explore different levels of the chip. Drag the chip visualization to rotate it.
Every technology choice was deliberate, optimizing for performance, visual fidelity, and developer experience.
NeoDigital turned our product page into an experience. Every single investor in our Series B mentioned the website. It wasn't just a site -- it was our best sales tool.
The 3D explorer communicates our chip architecture better than any slide deck ever could. Enterprise buyers spend 4+ minutes on the page, exploring every layer. Our demo request rate nearly doubled.
I was worried about performance, but the site runs at 60fps even on mid-range phones. NeoDigital optimized every shader and asset. The technical execution matched the creative vision perfectly.
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